To help businesses attract attention to seasonal products and gift ideas, TikTok has introduced a powerful new tool called Creative Cards.
TikTok Creative Cards provide businesses with a collection of over 100 digital cards that serve as concise ad concepts. These cards offer thought starters and ideas to keep your content fresh and engaging, helping you avoid going stale. With a wide range of options available, Creative Cards cater to various categories and can be tailored to suit different small businesses.
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The five categories of TikTok Creative Cards
TikTok Creative Cards are designed to align with different business objectives and can be utilized across five distinct categories:
- Community: Actively engage your audience, creating an ongoing dialogue that builds loyalty. Among these insights are ways to include customer testimonials and craft content based on user comments.
- Edutainment: Show off your expertise with a side of fun, adding confidence to every purchase decision. This category includes creative ways to showcase and explain products, share lessons learned and introduce a big offer.
- Creator Tools: Harness the power of the platform and expand your impact. From narration and green screen ideas to the addition of music and captions, these concepts can multiply views and increase likability.
- Trends: Make your business relevant and relatable by showing your audience that you’re part of the same community. These cards offer exciting ways to join in on trending memes and hot hashtags, as well as innovative ideas for celebrating the holidays.
- Storytelling: Build stronger connections with your community. Open up about your business and personal journeys through behind-the-scenes footage, your origin story and the challenges you’ve faced.
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