The Costly Mistake Stunting Info Business Growth: You’re Setting CPA All Wrong (Here’s the Fix)
April 18, 2024 / Case Studies / Brat Vukovich The Costly Mistake Stunting Info Business Growth: You’re Setting CPA All Wrong (Here’s the Fix) Confessions of a Marketing Veteran: The CPA Guessing Game Have you ever felt like you’re throwing darts at a board when it comes to setting your marketing targets and budgets? I […]
The Netflix Data Revolution: From Underdog to Industry Leader
December 7, 2023 / Case Study / By Maksim Miceta The Netflix Data Revolution: From Underdog to Industry Leader In the early 2000s, Netflix, a relatively small DVD rental company, was competing against the industry titan, Blockbuster. Despite its smaller size and limited resources, Netflix began making a series of strategic moves that would unexpectedly transform the entire […]
