Google Video Partners Are Going Away: Here’s How It Affects Your Demand Gen Campaigns

February 17, 2025 / Media Buying Google Video Partners Are Going Away: Here’s How It Affects Your Demand Gen Campaigns Starting in March 2025, the Google Video Partner Network within Demand Gen campaigns will be renamed to the Google Display Network. This update expands the reach of not just video ads but also image ads […]
How to Expand Your Demand Gen Reach with Google Video Partners

August 22, 2024 / Media Buying How to Expand Your Demand Gen Reach with Google Video Partners Google has recently introduced a new beta feature for Demand Gen campaigns called “Google Video Partners.” This update brings a few noteworthy changes that could impact your campaign strategy. What’s new? Previously, Demand Gen campaigns were likely confined […]