Google Expands “Checkout on Merchant” to Demand Gen Campaigns

April 25, 2025 / Media Buying Google Expands “Checkout on Merchant” to Demand Gen Campaigns Google has announced that “Checkout on Merchant,” its accelerated checkout experience, is now available for Demand Gen campaigns running on YouTube In-stream inventory in the United States. What is Checkout on Merchant? Checkout on Merchant allows shoppers to move directly […]