Inceptly’s Weekly Marketing Recap: Top 3 Must-Read Articles

Welcome to “Inceptly’s Weekly Marketing Recap!,” your go-to source for the three most compelling articles of the week. 

Whether you’re a marketing pro, an aspiring marketer, or simply someone interested in the ever-evolving marketing world, this blog is your ticket to staying informed and inspired.

Let’s dive right in and explore the top three must-read articles of the week.

1. 5 Direct Response Commandments You Should Be Aware Of

In the world of direct response marketing, we have some non-negotiable rules.

What if I told you that no matter whether you’re writing letters, emails, ads, or even TV commercials, there are certain principles that always apply? 

It’s not about the medium; it’s about mastering the principles. And once you do, there’s no limit to what you can achieve in the world of direct response marketing.

Read the whole article here

2. Cut Ad Creation Time With AI: Google’s Guide to Automated Asset Generation

Google Ads recently released a video tutorial explaining how businesses can utilize AI to easily generate unique and relevant ad assets for their Performance Max campaigns. Upgrading to this new campaign type can help drive better results by optimizing ads across Google’s channels. The tutorial provides valuable guidance on fully leveraging AI for creative asset generation. 

Read the whole article here

3. Innovative Valentine’s Day Ad Campaigns That Broke the Mold

Are you game to ditch the standard Valentine’s Day playbook and embrace a more audacious approach? Welcome to our unconventional guide, tailored just for you.

We’re here to offer expert insights on top-notch ad campaigns, highlighting strategies that really make them stand out from the crowd.

Read the whole article here

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