The TikTok effect: How 15-second videos are revolutionizing advertising
September 10, 2024 / Beth Preston The TikTok effect: How 15-second videos are revolutionizing advertising In the world of digital marketing, TikTok has emerged as a game-changer, reshaping how brands communicate with their audiences. With its bite-sized 15-second videos, the platform has not only captured the attention of over a billion users worldwide but has also sparked a revolution in content creation and […]
New Report: Key Social Media Video Trends You Should Know for 2024
September 6, 2024 / Strategy New Report: Key Social Media Video Trends You Should Know for 2024 Staying ahead of social media trends is vital for creators and brands alike. Tubular Labs’ latest report on social media video trends offers key insights into the shifting landscape across platforms like YouTube, TikTok, Instagram, and Facebook. With […]
Learn to simplify video ad editing for maximum impact with Google’s new trim tool
April 16, 2024 / Tips & Tricks / Bojan Bovan Learn to simplify video ad editing for maximum impact with Google’s new trim tool “Trim Video” is an advanced video advertisement production tool designed to craft concise versions of your longer video assets, tailoring them to specific ad formats like 6-second bumper ads, 10-second and 15-second skippable ads, […]
YouTube Create Now Available in 13 Additional Countries Worldwide
February 29, 2024 / Video Editing YouTube Create Now Available in 13 Additional Countries Worldwide YouTube Create, launched initially last year, has undergone continuous improvements based on community feedback and is now available in beta on Android across 13 additional countries. Users in Argentina, Australia, Brazil, Canada, Finland, Hong Kong, Ireland, the Netherlands, New Zealand, […]
The Video Ad Playbook: Proven Strategies for Stand-out Creative & Killer Targeting
October 16, 2023 / Copywriting / By Alex Simic The Video Ad Playbook: Proven Strategies for Stand-out Creative & Killer Targeting YouTube has become a powerhouse platform for advertising, with its vast reach and engaging content. If you want to leverage the power of YouTube ads to boost your business, you’ve come to the right […]
How to Edit Videos for Skyrocketing Conversions on YouTube, TikTok, and More
September 1, 2023 / Tips & Tricks / By Marin Lončar How to Edit Videos for Skyrocketing Conversions on YouTube, TikTok, and More Greetings to all the direct-response marketing nerds! By now, you’ve probably seen Mirna’s post about the benefits of using creatives in all three aspect ratios—horizontal, square, and vertical—in your video campaigns. (If […]
