The TikTok effect: How 15-second videos are revolutionizing advertising

September 10, 2024 / Beth Preston The TikTok effect: How 15-second videos are revolutionizing advertising In the world of digital marketing, TikTok has emerged as a game-changer, reshaping how brands communicate with their audiences. With its bite-sized 15-second videos, the platform has not only captured the attention of over a billion users worldwide but has also sparked a revolution in content creation and […]