TikTok’s New Advertising Solutions: Automate, Measure, and Maximize Impact
October 9, 2024 / Strategy TikTok’s New Advertising Solutions: Automate, Measure, and Maximize Impact TikTok has launched a suite of performance advertising solutions designed to help brands achieve measurable results. With over 1 billion users, TikTok has become a vital platform for advertisers seeking authentic connections with their audience. Announced at Advertising Week, these new […]
Inceptly’s Weekly Marketing Recap: Top 3 Must-Read Articles
October 6, 2024 / Copywriting Inceptly’s Weekly Marketing Recap: Top 3 Must-Read Articles Welcome to “Inceptly’s Weekly Marketing Recap!,” your go-to source for the three most compelling articles of the week. Whether you’re a marketing pro, an aspiring marketer, or simply someone interested in the ever-evolving marketing world, this blog is your ticket to staying […]
New in Google Ads: How “Certainty of Lift” Helps You Measure Real Campaign Results
October 2, 2024 / Media Buying New in Google Ads: How “Certainty of Lift” Helps You Measure Real Campaign Results Google Ads has introduced a new metric called “Certainty of Lift” to help you better understand the effectiveness of your campaigns. This metric shows how likely it is that any increase in brand awareness or […]
Inceptly’s Weekly Marketing Recap: Top 3 Must-Read Articles
September 29, 2024 / Copywriting Inceptly’s Weekly Marketing Recap: Top 3 Must-Read Articles Welcome to “Inceptly’s Weekly Marketing Recap!,” your go-to source for the three most compelling articles of the week. Whether you’re a marketing pro, an aspiring marketer, or simply someone interested in the ever-evolving marketing world, this blog is your ticket to staying […]
Inceptly’s Weekly Marketing Recap: Top 3 Must-Read Articles
September 22, 2024 / Copywriting Inceptly’s Weekly Marketing Recap: Top 3 Must-Read Articles Welcome to “Inceptly’s Weekly Marketing Recap!,” your go-to source for the three most compelling articles of the week. Whether you’re a marketing pro, an aspiring marketer, or simply someone interested in the ever-evolving marketing world, this blog is your ticket to staying […]
Meta Introduces Promo Codes, Location Targeting, and More for Holiday Ads
September 20, 2024 / Media Buying Meta Introduces Promo Codes, Location Targeting, and More for Holiday Ads As businesses gear up for the holiday shopping season, Meta has rolled out new ad tools and formats designed to help advertisers drive sales and reach customers more effectively. These updates, which include features for highlighting promotions and […]
6 Copywriting Strategies You Can Use to Create Viral YouTube Videos
September 18, 2024 / Inspiration / Holly Preston 6 Copywriting Strategies You Can Use to Create Viral YouTube Videos Imagine this: your brand isn’t a household name, but your YouTube ad suddenly starts spreading like wildfire—millions of views, shares pouring in, and your product flying off the shelves. Sound impossible? It’s not. Smaller, lesser-known brands […]
Inceptly’s Weekly Marketing Recap: Top 3 Must-Read Articles
September 15, 2024 / Copywriting Inceptly’s Weekly Marketing Recap: Top 3 Must-Read Articles Welcome to “Inceptly’s Weekly Marketing Recap!,” your go-to source for the three most compelling articles of the week. Whether you’re a marketing pro, an aspiring marketer, or simply someone interested in the ever-evolving marketing world, this blog is your ticket to staying […]
Meta’s New Guide to Using Reels for a Winning Holiday Marketing Strategy
September 11, 2024 / Media Buying Meta’s New Guide to Using Reels for a Winning Holiday Marketing Strategy As the holiday season approaches, businesses are ramping up their marketing strategies to capture attention and boost sales. Reels have become Meta’s fastest-growing content format, with over 200 billion views daily across both platforms. This presents a […]
